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A Newsreaders Guide (Part 2)

Posted by radio On April - 5 - 2012

Ways of presenting Radio News

To establish a distinct “voice” for the station, consider using a solo news reader to be the anchor. A solo news reader can read the headlines effectively, and introduce stories from contributors.

The dynamic of two news readers, who are respectively male and female, provides an interesting contrast and can break up longer news pieces effectively. Interviews which are either conducted by the anchor, collectively (the joint two anchor newsreaders), or remotely; from a reporter on the ground who is live at the scene of the story, often provides great audio material.

Spokespersons from organisations involved in the subject matter give the official statement, and add the necessary balance, not only to the story itself, but to the benefit of the listeners well. Although spokespersons seldom give their own opinion, but represent the organisation, it is important to get the alternative perspective, for depth and credibility.

Consider using Vox Pops to aid news telling as they add local colour and interest to the news. They’re quick (or should be) and are a chance for the station’s own listeners to get involved, depending on the station and the nature of the story.

There are various other types of contributors available to add colour and interest to the audio of a news bulletin. These range from professional broadcasters who are closer to the scene. These can either be freelancers or as employees who are part of a bigger news broadcaster or organisation.

Music in the News Bulletin

As news reports and the bulletins themselves become quicker and shorter, especially in music driven format stations, some stations feel it necessary to add a music bed running underneath and throughout the news. That is an alternative. Opinions are divided on how short news can be delivered, yet still be effective. Each station generally tailors its own format to suit its individual agenda.

Radio listeners get their news from a variety of sources and some turn to their radio station for in-depth coverage whilst other listeners are content with the headlines. In the radio industry, listeners ultimately have carte blanche to decide what type of news they want from their station, and it is for that station to deliver  what is appealing to their target audience.

 

 

 

 

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One Response to “A Newsreaders Guide (Part 2)”

  1. Thanks for sharing, it truly is a really informative publish and very helpful for some kind of businesses like mine. I like when I’m looking the world wide web and i come across a site with valuable points like this. Thanks lots for the research, We’ve noted a number of them here so I can use them in a future. Kudos for you and keep up the good blogging perform.

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