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Whose Business is it anyway: The Money Show or Kaya PM Bizz?

Posted by radio On February - 13 - 2013

[By: Kagiso Mnisi]

 

Business shows on radio usually bear the mark of market trends, money advice, socio-economic climate and the obligatory feature of an ‘industry shaker’. But these are just add-ons  in regards to a stations format and style.

 

Radio stations have to be aware of their listener’s preferences and of course advertising mandates. Another bearing for a finance show on radio is its ability to update listeners timeously so that they can be informed about goings on those potential implications on their businesses and livelihoods. So what does the barometer reveal when Talk Radio 702 and 567 Cape Talk’s The Money Show and Kaya PM Bizz are given a focused gaze? The former hosted by Bruce Whitfield abides by a talk radio format and the latter is urban-adult contemporary and has Steven Bacher as its anchor.

 

 

Here’s with the Money Show

It’s a scorching Friday evening and Bruce Whitfield is amid the Business Blunders of the Week segment on his show. The inductee to the hall of shame recently was FNB on its official backdown from an online campaign that angered the ruling party, [http://youtu.be/m7Vyj9b1NyY]. ANC’s Jackson Mthembu said, “the advert content is an undisguised political statement that makes random and untested accusations against our government”.

 

The jab from Whitfield was that the bank choked and caved in under pressure when beckoned by the waving finger of the ANC. It is this style commentary that has positioned 702 as the critical media bastion that it currently is. This sticks if scenario planner, Koffi Kouakou’s 2013’s forecast is anything to go by on Kate Turkington’s show when he said “Talk Radio 702 is a potential policy driver”. Whitfield’s show which broadcasts from   6pm-8pm, is also informed by the station’s policy in that it not only informs on market updates but also probes financial issues that affect industry.

 

The Money Show’s host is a decorated financial journalist who focuses on the day’s breaking business news stories, market analysis and opinion; this has it going in-depth into developments than other shows on local radio. 702’s Money Show has remnants which can be likened to Evan Davis’ The Bottom Line on Radio 4, BBC; in that it also has round table conversations with captains of industry to discuss the ins and outs of their respective trades. Bruce Whitfield’s show charts terrains that your ordinary financial news show would not dare, more than it breaks subjects it triggers thought.

 

Other features on The Money Show:

Financial global trends

Business wrap up

Indicators

Podcasts

 

Can Kaya PM Bizz hold its own?

 

After a frantic day of toil and hustle, to be blared at by The O’ Jay’s Money as a cue to Kaya Pm Bizz is sure signal that Steven Bacher is about to treat you to a Alice In Wonderland-like escapade of market oohs and aahs. The soul fuelled intro sets tone to what the listener can expect: a business radio that will have you musing on money matters just as you will on lifestyle. Kaya PM bizz is for the SME upstart who wants what the perks that come with a venture to work for him/her beyond the rigour of number crunching.

 

It is for the move-maker who yearns to make his next crusade all the way to Davos for the purpose of networking. On air between 17:00 and 18:00 Steven Bacher, has held the title of chief financial Guru on the station since 2005. As Kaya’s intent would have it-given the partnership with Afropolitan Magazine-the upwardly mobile black contingent has a well pool of financial knowledge that they can dip into for advice.

 

Other features on Kaya PM Bizz:

Personal Finance

Talking Tech

Business Classic

Interviewing an Entrepreneur every Wednesday

Crossing over every Tuesday to David Crook a South African who is now based in the USA

 

But on any given day of the weekly hustle and bustle, The Money Show takes all the accolades for its holistic approach on matters of dosh. The good thing is that listeners can catch both shows since they air at different time slots, so there is no direct competition as far as listenership goes.  However the two shows might be squaring off again on the MTN Radio Awards 2013, last year The Money Show walked away with the honours.

 

 

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