Google+
Subscribe to: Newsletter      Comments      News

Ligwalagwala FM celebrates 31yrs in style

Posted by radio On April - 30 - 2013

31 is the number of the year for Ligwalagwala FM. The station celebrates 31 years of prime broadcasting this year in an industry that is increasingly getting competitive. It has become customary for the station to make the loyal listeners part of the celebrations. As such, listeners have been winning R 3 100 every weekday on KusileMzansi with Madumane for a second month running now.

 

A day in a listener’s history is the name for the competition where listeners sms their most memorable day in their history in one line to win. The biggest winner is yet to come. All ears will be tuned to KusileMzansi on Tuesday 30 April to hear who gets the big prize. One lucky listener will walk away with the prestigious prize of R 31 000 cash. A call was made in March for listeners to write to the station detailing how their station has made a difference in their lives.

 

Over 800 letters were received and thoroughly scrutinized by a panel of experts who narrowed the entries down to a top 5. A verification process followed shortly thereafter to ensure the authenticity of the stories written by the listeners who entered. Only one out of the 800 odd entries will win the grand prize. 30 April is the D-day.

 

These on air activations will be accompanied by wide-spread Outside Broadcasts and events that will be taken to the listeners. The Launchpad will take place at Nelcity building rooftop parking lot in Nelspruit on Friday May 03. This is the “Bewukuphi Party?” where we’ll take listeners back in time with artists like Mdu and Mashamplana live on stage. Entrance is set at R 80 and tickets will be sold at the entrance.

 

“We deem it necessary to celebrate fully with our listeners and ensure that they benefit from the celebration. Not only are we empowering the listeners financially but we are going to ensure that we take the birthday celebration to their area of residence, thus engaging them in their comfort zone and learning more about who they are”, said Ligwalagwala FM Station Manager Rio Mabunda.

 

The birthday celebration will be going to the listeners in a form of outside broadcasts where listeners will still get to dance with the station in their own backyard. Stay tuned to find out when the station will invade your area.

Did you like this? Share it:

Leave a Reply

You must be logged in to post a comment.

Liberty Radio Awards winners announced

The top performers of the South African Radio industry were acknowledged at the Liberty Radio Awards gala banquet in Sandton […]

Industry greats #TakeCharge at this year’s sold-out East Coast Radio GIBS Business Breakfast

The power packed line-up saw four of South Africa’s business leaders as keynote speakers who shared their knowledgeable experiences in […]

Liberty Radio Awards My Station Finalists Announced

Listeners voting for their favourite stations in the 2019 Liberty Radio Awards My Station category closed at midnight on Tuesday […]

Phat Joe takes over Radio 2000 Breakfast Show

Radio 2000 has announced a few changes to its line-up, in order to remain competitive and relevant to audiences across […]


TAG CLOUD

POPULAR