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South African Radio icon Bob Mabena once famously argued that radio is far more challenging to do than Television. For one thing: on radio, your authentic personality must carry the show.

 

 

It’s the sound and tone of your voice, the smoothness of your humour and wit, as well as your spontaneous take on things that attracts and sustains the listeners’ interest. It makes sense – TV comes with various visual tools to enhance your viewing experience, and accentuate the overall appeal of a show. But on radio,  listeners will easily tell a Radio Presenter who’s taking chances and playing games.

 

 

As such, the outstanding voices that animate your days through the airwaves have mastered a craft that requires a blend of many natural talents, a refined skill to keep you entertained and engaged, as well mastery in keeping your imagination sparked despite the dominance of social media as preferred platforms for communication these days.

 

 

Anele Mdoda, Ba2cada, Dj Sgqemeza, Tbo Touch and T Bose are all inimitable forces on South African Radio, and each of them needs your vote to walk away with the much coveted DStv Mzansi Magic Viewers’ Choice Award for Best Radio Personality! Do a solid, and get voting NOW!

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