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On Air Radio Conference : Line-Up

Posted by radio On March - 12 - 2015 ADD COMMENTS

Within the next three years, radio advertising revenue in South Africa is expected to pass R6-billion.

And as much as radio has always been under threat by other platforms it is the last mass-reach, real-time media platform and remains attractive to both big spending brands and mom and pop businesses that have something important to say.

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Right now in a country where less than 20% of households will have broadband connectivity by 2018, 90% of the adult population are reached by radio.

The On Air Radio Conference is a must attend event for those who programme radio, sell radio or buy radio airtime.

 

Our line-up will cover:

 

  • Creative radio advertising – the lifeblood of any successful advert, campaign or investment. We hear from a leading creative director followed by a critique of current radio advertising by a panel of experts. How to design an effective radio campaign; how to brief the agency or station; how to judge a good and a bad radio spot.
  • How to buy radio easily? Some dissenters say it’s becoming too fragmented with the proliferation of stations. Some say it’s getting too expensive. An interactive panel discussion with leading media agencies will look at building real synergies between a good radio campaign and complementary media as well as the art and science of promotions and sponsorship.
  • Voices of veterans – legends of radio have a wealth of experience in the radio industry. Their love for the medium endures and, being radio people, they love to reminisce and provide their thoughts on how the industry has changed and where it is going. The discussion will also look at the changes in technology and where they see the future of radio and in particular, the role of on-air talent in a rapidly evolving industry.
  • Programme manager’s mandate – a panel discussion touching on issues like managing talent, getting the line-up right, achieving optimum station sound and the tricky and sometimes tense relationship with the sales team all whilst managing client and listener expectations.
  • Internet radio vs Broadcast radio – some see Internet radio as the next big thing – a new way of delivering content to a very broad audience. Others see it as being limited and not a viable business opportunity. Where are the gaps that Internet radio fills, that traditional radio is not serving? Experts and pioneers make a case for their own business models and share their views on the future of radio and content deliver

 

Event details

Date: 17 April 2015
Time: 09h30 to 15h00
Venue: RoomFive, Rivonia Boulevard, Rivonia
Cost: R1 095 ex VAT

Contact: Marcia Minnaar | 011 280 5770 | marcia@thefuture.co.za

 

 

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OFM says goodbye to stalwart presenters

Posted by radio On March - 12 - 2015 ADD COMMENTS

OFM SAYS GOODBYE TO STALWART PRESENTERS At the end of March, OFM will say goodbye to three of its top presenters, who have decided to pursue different careers.

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Christie Hansen, who has been with the station for 17 years, will leave OFM at the end of March 2015.

 

Hansen has decided to retire from commercial radio to pursue his business affairs. He will, however, continue to be part of the Grain SA radio team during the Nampo Harvest Day in May.  He will also work with OFM on another exciting project later this year.

 

Christie is currently the host of the popular early morning programme, Before Dawn between 04:00 and 06:00. He also presents the Hansen Saturday show on Saturdays between 09:00 and 13:00.

 

“His amazing ability to adapt to any audience has made him a huge asset to the company.  He has also amassed a loyal following, especially among our older listeners, who no doubt will miss him,” says Nick Efstathiou, General Manager.

 

Miss Weekend, Mardi Delport, has also decided to focus on her career at the Central University of Technology.  Mardi has woken up central South Africa on the weekend since 2003.  She presents the weekend breakfast shows on Saturday and Sunday from 6:00 to 09:00.

 

“It was an incredible privilege to be part of the OFM team for eleven years. I will definitely miss my weekends on air with central South Africa – all the phone calls and messages from listeners across the region.  Radio brings one into contact with many interesting people with different personalities and interests.  It allows you to learn a lot about people, life and yourself.  The most important lesson I was taught by radio, was to talk less and listen more.”

 

Finally, the much loved Johrné van Huyssteen has decided to move to Johannesburg to pursue his career in radio and television.  Johrné only joined the station in 2011, but has amassed a loyal following and has proven to be extremely popular with listeners.

 

Says Johrné:  “After an unplanned career in music, television and magazines, OFM opened a radio door for me four years ago.  I think back with shaking hands to the first shows, and after fantastic mentorship and guidance I can say with confidence that radio is in my blood.  I will miss the dynamic team and every OFM listener immensely.  Thank you for lending me your ears.”

 

According to Nick Efstathiou, OFM General Manager, all these presenters will be sorely missed.  “Christie and Mardi especially have given OFM years of service, dedication and commitment and for that we are extremely grateful. Johrne has equally been an integral part of OFM’s development and growth over the past few years and has added immense value to our product offering.  We wish these presenters all the best with their future endeavours and look forward to exciting new changes at OFM.”

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Regional radio station growth

Posted by radio On March - 9 - 2015 ADD COMMENTS

Another development in the radio sector is the awarding of commercial broadcast licences to an MSG Afrika-led consortium to operate stations in the Eastern Cape and Free State. MSG Afrika, led by media entrepreneur Given Mkhari, owns Gauteng-based talk station POWER98.7, as well as Limpopo’s Capricorn FM.

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Asked how POWER98.7 has fared since its launch over a year ago, Krüger says, “POWER has had some ups and downs with people coming and going. The audience figures are not bad for such a new station, although they have fluctuated quite dramatically. Joburg is a very tough market (as) there are a lot of offerings already. ” Krüger says the new licences could change the Eastern Cape and Free State markets significantly “because of the offer of opposition both to the SABC and existing commercial stations”.

 

In September 2014, MSG Afrika launched an in-house media sales unit for their four radio stations. This function was previously outsourced to Kagiso Media’s Mediamark. More media owner forays into the regional radio market include the Times Media Group (TMG), which acquired 65% of Mpumalanga’s Mpower (since renamed Rise fm) in December 2013 and a 60% stake in KwaZulu-Natal’s Vuma FM in January 2014.

 

These moves by TMG are further attempts by the company to diversify its broadcasting assets, a reflection, Krüger says, of the difficulties faced by the print sector. TMG’s diversification is a sign of the future for media owners, says Chris Botha, group managing director of The MediaShop. “They need to offer holistic, one-price-fitsall solutions for advertisers.” Mediamark managing director Elton Ollerhead says TMG and MSG

 

Afrika’s new acquisitions point to a growing trend in local radio stations. “Regional radio stations connect with their listeners through things that matter in their communities,”says Ollerhead. “Because regional radio stations offer their audiences opportunities to participate in conversations, they’re able to have a much higher penetration into their market or area than national stations.”

“However, as more local stations launch, the market will become fiercely competitive. It will be tough to stand out.”

 

This article was sourced from The Media Year Book, for more on this visit www.themediaonline.co.za

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Listeners Votes count in MTN Radio Awards

Posted by radio On March - 5 - 2015 ADD COMMENTS

Although adjudication of the MTN Radio Awards entries is done by a panel of radio and media specialists, listeners also have a say in the awards, particularly in the “My Station” category.

By sending a SMS vote with the code of their favourite station, listeners not only show their love for the station, but also put themselves in line to win an incredible prize which comprises: 2 return air tickets to the USA on Delta Air Lines with three nights’ accommodation for two people sharing in Florida – with the choice of Miami/Fort Lauderdale/Tampa/Orlando; 2 tickets to attend the MTN Radio Awards Gala Banquet; and a smartphone with R 500 airtime.

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There are two sections to the My Station competition as far as stations go: the first being the station that generates the most votes and the second being the station that has the most loyal listeners, which is the ratio of votes measured against the station’s RAMS listenership figures.

 

SMS votes need to be sent to the short code number 40616. Full details of the station codes, as well as terms and conditions of the competition are available on the MTN Radio Awards website at http://www.mtnradioawards.co.za/mtn_mystation.html.

 

The 2015 MTN Radio Awards Gala Banquet takes place on 18 April at the Sandton Convention Centre. Tickets are available by contacting Michelle McBride on 011 280 3000 / michellem@thefuture.co.za

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Hector Motau joins North West FM

Posted by radio On March - 3 - 2015 ADD COMMENTS

The month of February has been a period characterised by a heightened spirit of giving joy at North West FM as part of the station’s birthday month celebrations.

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Seven needy families were handed food parcels worth R700 each, and seventy children celebrating their seventh birthdays in February were treated to a fun-filled celebration not to be forgotten. When it comes to its core business; the only commercial radio broadcaster in the North West gave its listeners gifts of top quality and experience in radio broadcasting.

 

Hector Motau, a well-known lively and full of life presenter, motivational speaker and MC is the latest addition on the station’s line-up. Motau adds to a list of North West FM’s new signings and on-air gifts, including Modisane Modise and Brian Mathe, that were presented to listeners at the beginning of February. “The North West province has a rich, proud and inspiring history when it comes to broadcasting, arts, culture and entertainment. We, as North West FM, are committed to and will keep doing everything possible to ensure that the glorious legacy continues hence our signing of top radio talent to work side by side with the new and promising broadcasters,” says David Mabusela, North West FM’s station manager.

 

From the 1st of March 2015, Motau will host two shows on week-ends; Saturday’s  6am to 10am and in  a history repeating itself his Sunday show – 10am to 1pm- will come after that of Modisane Modise. “I once did a show after him at Radio Bop, so I am not intimidated,” says  Motau – who kicked-off his radio career in 1992 as one of the founding members of the first black campus radio station TNT, now TUT, Soshanguve campus.

 

 

“The Saturday show will pre-dominantly be lifestyle driven where we will aim to  inspire a listener to aspire. For exaple we will talk golf, fashion – as in dressing for success, food, gym and we will also review books especially self-help books. Sunday’s will be more of a motivational kind of show with contemporary inspirational gospel and songs that give hope such as Bob Marley’s Three Little Birds, R.Kelly’s I believe  I can fly and many more songs in the same breath,”

 

With their nearly complete footprint expansions projects including areas such as Grankuwa and Potchefstroom;  North West FM is determined to let the people, of North West and bordering provinces, experience the gift of the best music and programming.

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Metro FM Music Awards 14 Gallery

Posted by radio On March - 1 - 2015 ADD COMMENTS
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IKwekwezi FM to take over Gauteng

Posted by radio On February - 27 - 2015 ADD COMMENTS

In promoting the listener lifestyle and engaging with listeners at their leisure, Ikwekwezi FM will be taking the station to  its audience during the month of March 2015 through Households activation in Gauteng Province

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Every Friday during March 2015 there will be consecutive Outside Broadcasts held at the chosen households. The OBs will take place on the following dates (Fridays only)

 

 

06 March 2015

13 March 2015

20 March 2015

27 March 2015

 

 

The 12h00- 15h00 (Siditjhile Midday Show) and 15h00- 18h00 (Amathunzi Anabile Afternoon Drive Show) will be the only shows to broadcast live from the selected venues. Residents of the communities that the station will be visiting are guaranteed a chance to share greatest moments and entertainment by their favorite Radio DJs.

 

Listeners are encouraged to write in and state why the station should visit their respective areas which fall within Gauteng Province. The 4 areas will be identified in the, once confirmed, they will be put on the website with their respective dates.

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Nazarene Khan appointed TV Channel Manager

Posted by radio On February - 26 - 2015 ADD COMMENTS

Kagiso Media has announced the promotion of Nazarene Khan to the position of TV Channel Manager. Khan played a key role in conceptualising and starting Glow and has been Marketing Manager at Glow since its inception in July 2013. She will take on this new role with immediate effect and will be responsible for the Glow and ED TV channels.

 

The role of Channel Manager will see Khan define each channel’s target market, positioning, proposition, programming mix and on-air look and feel. She will also monitor audience reception of channels. Mark Harris, Group CEO at Kagiso Media, says they’re looking forward to having Khan on board as Channel Manager: “Naz brings with her experience from years working within the media landscape and we look forward to the collaboration within the group as well as the strengthening of current brands.”

 

Nazarene Khan, who has extensive management experience, says, “I look forward to collaborating with internal teams like Kagiso Digital, Mediamark, Urban Brew Studios and our radio stations to build relevant and entertaining content.”

 

 

About Nazarene Khan

 

Prior to her position as Marketing Manager at Glow, Nazarene held the position of Marketing Manager at East Coast Radio. She has 16 years radio experience.

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Smiles all-round as listenership continues to soar

Posted by radio On February - 20 - 2015 ADD COMMENTS

It is official – Cape Town’s Smile 90.4FM is the fastest growing commercial radio station in South Africa!

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The station – which will turn two at the end of March – has consistently increased its listenership over the last year.

 

SAARF recently announced the latest listenership for commercial radio stations, and revealed that Smile 90.4FM listenership has increased to 58 000.  This is a significant jump from 43 000 in the previous diary, equating to a 35% increase.  More significantly it shows a phenomenal 93% year-on-year growth.

 

“We are smiling from ear to ear,” says Smile 90.4FM  Programme Director, Clive Ridgway. “We are delighted that our positive on-air content and music are resonating well with our listeners. We look forward to continuing this upward growth trend and  the  station will continue to play Cape Town’s best mix of the 80’s, 90’s and now which our audience simply loves,” concluded Ridgway.

 

[Issued by: Smile FM]

 

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SABC Radio Celebrates World Radio Day

Posted by radio On February - 12 - 2015 ADD COMMENTS

The United Nations Educational, Scientific and Cultural Organisation (UNESCO) declared the 13th of February as World Radio Day. This day is centred on celebrating radio broadcasting. Some of the endeavours include improving international cooperation among radio broadcasters and encouraging decision makers to provide access to information through radio.

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UNESCO has encouraged all countries to participate in this day by carrying out activities with various partners ranging from national, regional and international broadcasting associations and organisations, non-governmental organisation and the general public.

 

SABC Radio sees this as an opportunity for radio to showcase its distinctive value, which remains the medium to reach the widest audience. SABC Radio will be celebrating World Radio Day with all South Africans and informing them about its history and its importance in our daily lives.

 

The SABC Radio network reaches 25 612 00 people on a daily basis with its 19 radio stations positioned to serve all South Africans including Channel Africa, an International Public Service Radio Station whose role is to contribute to the development agenda of Africa. “ Radio as a medium has the ability to reach different people from all walks of life and across any borders or boundaries especially in this era of a digitised world.

 

Radio has been and will remain the source of information, news and entertainment to many people across the globe. The SABC Radio stations will continue to be at the helm of delivering the quality content that the people of South Africa know it for and will ensure that its listeners are always entertained” Siphelele Sixaso

 

[Issued by: SABC]

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