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Pearl Thusi & Graeme Smith are Humanz

Posted by radio On March - 9 - 2019 ADD COMMENTS

Influencer marketing, while having matured beyond a passing trend, still has many doubters with regards to its reliability, accountability and sustainability. All of that however is about to change with the advent of Humanz, a young start-up which claims to have developed the most sophisticated social data platform in the world – specifically designed to make influencer marketing as accessible, reliable and trustworthy as programmatic media channels.

The Humanz platform is officially launching in South Africa this month with two respected professionals and influencers in their own rights, Graeme Smith and Pearl Thusi as local partners.

 

“The marketers and agencies we were speaking to were clearly frustrated with the few solutions available locally. They weren’t good enough and were stopping them from investing further in influencer marketing. We discovered Humanz and realized it was going to change things not only in South Africa but throughout the world.”says Smith.

 

Influencer marketing is the fastest growing marketing practice and media channel worldwide, expected to become a $10bn market by next year. 80% of marketers worldwide say that they plan to grow their influencer marketing spend in 2019, currently sitting on average somewhere between 4,3% and 7,6% (eMarketer, July 2018).

 

However, nearly all marketers and agencies face the same challenges when it comes to accurately reporting and tracking ROI: widespread fraud and the need for manual, extremely time-consuming work to deal with these issues.

 

“Celebrities and content creators are often approached by brands and agencies to participate in marketing campaigns, but they are typically full of logistical challenges, some of which I have experienced first-hand. Our plan with Humanz is to make the process simple, seamless and transparent, while offering valuable insights throughout to both marketers and influencers.”, adds Thusi.

 

Some of these insights can be found in the recently released “Influencer marketing benchmarks for South Africa” report, available via the Humanz website. Two interesting nuggets: 1) the average influencer account has between 20% and 27% suspicious followers, considered of little to no value to marketers; 2) only 1 in 2 followers in SA is likely to turn into an actual impression, creating a significant gap between followers amount and actual reach.

 

Unlike other platforms, Humanz analyses not only influencer profiles but all of their followers too, using natural language processing and image recognition paired with artificial intelligence, machine learning and deep learning, to understand variables such as gender, age, interest, activity and previous mentions of specific brands; a significant technological step-forward from the manual processes followed by most agencies and platforms. This also enables advanced media planning metrics, such as unduplicated audiences, expected impressions and AVE benchmarking, which cannot be provided accurately without an in-depth analysis of each follower.

 

“Most South African influencer campaigns have used celebrities or social stars, due to the difficulties and time-consuming nature of manually identifying, verifying and working with smaller influencers. However, engagement rates are, on average, inversely proportional to audience size on both Instagram and Twitter. Smaller influencers are also considered more trust-worthy and hence more likely to ‘influence’” says Pierre Cassuto, who carries the dual role of CMO for Humanz globally and CEO for its African operations.

 

“For agencies, Humanz represents an easy way to launch and generate revenues from a new practice, or scale up without significant costs. For brands, it allows them to safely and efficiently bring influencer marketing in-house, with options ranging from free plans to full enterprise solutions.”, he adds.

 

Humanz is officially launched in South Africa on 1 March, after successfully carrying out pilot projects with some of the largest agencies, brands and influencers locally. A free trial of the platform is available on their website, along with information on their partner programs for agencies and content creators.

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Crooner Joel Zuma will set the stage alight at the Motown-themed Valentine’s night at Hard Rock Cafe in Sandton on Thursday 14th February. This velvety-voiced singer is promising a sexy, soulful performances for lovers and singles alike.

 

Joel and his band present a vibrant, eclectic mix of original Afro Soul, Afro Pop, Soul Ballads with a touch of Afro Jazz. A renowned performer who’s shared the stages with a lot of big names who include the late Bra Hugh Masekela, Caiphus Semenya, Thandiswa Mazwai, Ladysmith Black Mambazo and Tshepo Tshola among others. His uncanny ability to capture audiences has made him one of the young acts to watch in 2019. He has performed at various festivals around the world.

 

 

“I love love, and singing about love makes me happy. Valentine’s day will very special at Hard Rock Cafe, I am putting on a sexy and unforgettable show” commented Joel.

 

Hard Rock Cafe is committed to opening its doors and stage to incredible South African acts, celebrating African music, exposing artists to its audiences. Tuesday shows are free and Thursday shows are at R100 at webtickets and R120 at the door.

 

Below are the shows Hard Rock Cafe is hosting this month:

 

YBS Trio (jazz band) – free show on Tuesday 12th February

 

Joel Zuma – Thursday 14th February

 

Yonela Mnana – Tuesday 19th February (free show)

 

Zoe Modiga – Thursday 21st February

 

YBS Trio – Tuesday 26th February (free show)

 

Urban Village – Thursday 28th February

 

All shows start from 20:00.

 

 

 

 

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M-Net Movies sprints out the blocks in 2019 with the Game On Pop-Up on DStv channel 109

A new year is barely out of the blocks, and M-Net Movies is ready to join the action with a slew of riveting sports films on a special pop-up channel. For three weeks, (Friday 22 February – Sunday 10 March) grit, desire, pain, defeat, and victory will play out in your living room, on the M-Net Movies Game On Pop-Up channel 109.

 

 

Game On is a collection of the best sports movies of all time – and it’s not all about sport either. In some instances, the basketball court, football field, boxing ring, or ice rink provides the backdrop for deep human drama, humour, real-life tragedy, suspense, love, and pressing social issues – the stuff of life.

 

 

With over seventy titles, M-Net Movies Game On will appeal to every taste and preference. The line-up includes the Rocky series, Jerry Maguire, Remember the Titans, A League of their Own, Rudy, Warrior, Hurricane, Friday Night Lights, Happy Gilmore, Rush, White Men Can’t Jump, Cool Runnings, Cinderella Man, The Color of Money, The Mighty Ducks, The Waterboy, Race, Best of the Best, Wimbledon, Space Jam, Tour De Pharmacy, Chariots Of Fire, Dodgeball: A True Underdog Story, Blue Crush,  and Goal!

 

 

Hollywood’s A-listers grace many of these iconic films, including Sylvester Stallone, Al Pacino, Denzel Washington, Tom Cruise, Dennis Quaid, Tom Hanks, Cameron Diaz, Kirsten Dunst, Michelle Rodriguez, and Kate Bosworth.

Feature films are accompanied by six enthralling documentaries on some of the greatest stars in recorded history: Ronaldo, Senna, Faster, Fastest, Pelé: Birth of a Legend, and Matthews.

 

 

Every weekend will have a themed day. The flag drops with Formula One Friday on 22 February, followed by Soccer Saturday on 23 February, and Super Bowl Sunday the following day.

Enter the ring with legends on Friday 1 March with a boxing extravaganza. Saturday is devoted to basketball and Sunday to baseball.

 

Friday 8 March swings into action with golf, then ice hockey on Saturday, and rugby and athletics on Sunday.

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Jozi Youth Dance Co brings you Liberté

Posted by radio On December - 9 - 2018 ADD COMMENTS

Jozi Youth Dance Company (JYDC), brings you a preview of their 5th annual production called Liberté, on 12 December 2018 at Joburg Theatre.

Jozi Youth Dance Company is a one of its kind, platform for young dancers, exposing them to professional choreographers and dancers. They gain invaluable experience, performing to sold out audiences, preparing them for the cut-throat dance industry.

 

This is JYDC’s 5th season and promises to be one of their best yet. This year we present to you Liberté (translated from French, meaning “Freedom”).

 

Our dancers will involve the audience, in creative journeys. This is a must see for all dance lovers. Contemporary dance at its best. A performance worth watching and a fundraiser for our 2019 season.

 

Dress to impress and enjoy an evening of cocktails and entertainment.

 

“Art, freedom and creativity will change society faster than politics.” – Victor Pinchuk

 

Bookings for the Preview: https://www.joburgtheatre.com/jozi-youth-dance-present-liberte/ OR 0861 670 670 Cost: Tickets R200 p/p

Over the past 5 years, JYDC have welcomed young dancers from all over Gauteng in order to give them a platform to showcase their talent and inspire the next generation of professional dancers. Under the directorship of Jayd Swart, the company has grown, not only in number but also quality of dance.  “Young dancers need to be given the opportunity to show what they are capable of.  We train them in both technique and expression and motivate them to achieve new heights while preparing them for a future in dance” said Swart.

 

Liberté, the largest and most spectacular of shows produced by JYDC is guaranteed to set the stage on fire.  “This year, we have the most magnificent lineup of choreographers, each bringing their own distinct personality to the stage” said Swart.  Choreographers include, Adele Blank, world renowned choreographer and dance instructor, Veronique Rabe, professional dancer, choreographer and actress, Evan Van Soest, professional dancer and choreographer, Charlie Van Rooyen, professional dancer, choreographer and actor, Cayley Hodson, resident choreographer of JYDC and Jayd Swart herself who is a well-established international contemporary dance choreographer and ballet trainer and coach. And in true JYDC nature students, Luca Redfern and Navin Jacobs, have been afforded the opportunity to choreograph the student piece, also to be showcased in Liberté.

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The Broad-Based Black Economic Empowerment (B-BBEE) Information and Communication Technology (ICT) Sector Council has elected Councillor Andile Raletlhogonolo Tlhoaele and Councillor Pheladi Gwangwa as Chairperson and Deputy Chairperson, respectively. 
The election of the Chairperson and Deputy comes after the resignation of Councillor Nokuzola Ehrens on Thursday, 06 September 2018 and the appointment of Councillor Tlhoaele as Acting Chairperson by the Minister of Telecommunications & Postal Services Dr Siyabonga Cwele on Friday, 12 October 2018.
“The election of Councillor Gwangwa and I mark an important milestone in the work of the Council. The Council is committed to contributing to the success of the sector, part of that success is the implementation of the Code.” said Councillor Tlhoaele, newly elected chairperson
The Council is responsible for developing, reviewing and publishing the B-BBEE ICT Sector Code. The Council is also mandated to monitor the implementation the Code and report progress to President Cyril Ramaphosa’s Advisory Council on BEE; the BEE Commissioner Ms Zodwa Ntuli; Minister of Trade & Industry Dr Rob Davies; Minister of Telecommunications & Postal Services Dr Siyabonga Cwele and Minister of Communications Ms Nomvula Mokonyane.
The ICT Sector comprises of four ICT industry sub-sectors; Broadcasting, IT, Telecommunications and Electronics.
The Council functions through the following sub-committees;
1.       Executive Committee, which comprises of the chairpersons of all the sub-committees,  which will be chaired by the Deputy Chairperson Councillor Pheladi Gwangwa
2.         Communications and Stakeholder Engagement Committee chaired by Councillor Petronella Linders
3.         Implementation and Monitoring Committee chaired by Councillor Adrian Schofield
4.         Review and Amendment Committee chaired by Councillor Sara-Jane Capazario
5.         Strategy, Governance, Risk & Funding Committee chaired by Councillor Lucky Masilela
The Council is constituted by fifteen members from the four ICT industry sub-sectors, ICASA, Labour, Community, Youth, Women, the Department of Telecommunications & Postal Services and the Department of Communications.
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Grassroots activists from Earthlife Africa,Makoma Lekalakala and Liz McDaid, were awarded the honour of SAB Environmentalist of the Year at the 30th annual SAB Environmental Media and Environmentalist of the Year Awards 2018, today.

The Earthlife Africa pair received the Nick Steele Memorial Award for Environmentalist of the Year for their work in winning a crucial court case to halt plans by the South African government to proceed with a national nuclear build programme.

 

“The SAB Environmentalist of the Year awards acknowledges individuals who have gone above and beyond the call of duty to protect the environment with the majority of the judges agreeing that the honour should go to Lekalakala and McDaid,” says Katy Katopodis, Convenor of the awards.

 

The two built a broad coalition to stop the South African government’s massive secret nuclear deal with Russia. In April 2017, the High Court ruled that the $76 billion nuclear power project was unconstitutional—a landmark legal victory that protected South Africa from an unprecedented expansion of the nuclear industry and production of radioactive waste.

 

SAB also awarded several journalists for excelling in reporting on environmental matters in the categories of Video Media, Audio Media, Written Media and Photography.

More than 200 entries from media were received for the 30th anniversary edition of the awards.

 

“Recognising and rewarding work by the media, is an important part of making sure that big business, governments, communities and individuals take accountability for their actions, which have an impact on the environment. Your work not only shines a spotlight on the challenges that we face as a human race but also spurs action,” continues Katopodis.

“At SAB, we have never shied away from the organisation’s impact on the environment and on the communities in which we operate. We acknowledge the responsibility that we have towards preserving and protecting our natural resources, minimising our impact and making a substantial and real contribution to building the future of all,” says David Hauxwell, VP Procurement and Sustainability, SAB and AB InBev Africa.

SAB and AB InBev this year announced their sustainable development strategy outlining their joint priorities for 2025. The key areas of focus are water, agriculture, climate change and circular packaging.

 

SAB also took the opportunity at the 30th Anniversary of the awards to announce a Legacy Award recognising community-based environmental projects. This award will be offered from 2019 onwards. “The legacy award will help those on the ground make a difference in communities that are affected, more than most, by daily environmental challenges,” says Hauxwell.

 

The winners of the SAB Environmental Media and Environmentalist of the Year 2018 are:

The Macqubu Ntombela and Ian Player Young Cub Award was awarded to Mlungisi Ntuli from 50/50 for the entry “The River Gives”, which follows the story of a group of young people who call themselves “Enviro Champs” whose actions reflect true conservation in action by the community, for the community.

 

The SAB Environmental Media Award for Photography went to 2014’s winner Adrian de Kock from Media 24 who travelled with a group of South Africa scientists and came across a rare group of 50 Humpback Whales and Southern Right whales.

 

The SAB Environmental Media Award for Written Media was awarded to 2014 winner, Fiona Macleod from Oxpeckers Investigative Environmental Journalism.Fiona and her team won for their multimedia journalism projects on how local neighbourhoods are surviving disruption by global climate change and the investigation into the anti-poaching buffer zone along Mozambique and Kruger National Park in South Africa.

 

The winner of the SAB Environmental Media Award for Audio Media, was first-time winner, Jamaine Krige from the SABC. Jamaine won for her detailed, insightful and heart-breaking story about how at least 800 dogs a week are poisoned with the banned pesticide Aldicarb used widely used by poaching syndicates and is regularly available on the streets of Johannesburg.

 

Sasha Schwendenwein from Carte Blanche won the Video Media category for the second year in a row, for her investigative stories on illegal slaughterhouses beneath the City of Johannesburg and how 90% of the high-calibre hunting rifles used for Rhino poaching came from one specific manufacturer in the Czech Republic.

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The international gaming industry has shown its support for Clarion’s vision to deliver a stellar business event for the continent, with the inaugural edition of ICE Africa (www.ICEAfrica.za.com) (24 and 25 of October at the Sandton Convention Centre, South Africa) now at 90% capacity with leading brands including Aruze Gaming; BtoBet; Flutterwave; Gambee; GLI; Merkur Gaming; MST Channel; Neosurf; Playtech BGT Sports; Quanta; Superbet; and umAfrika Gaming Technologies supporting the historic event.

Predicted by Michael Collins, General Manager of South Africa based software firm, Betting Entertainment Technology (B.E.T) to join the ‘Premier League of international B2B gaming events’ ICE Africa has attracted delegates from a total of 91 countries including gaming professionals from 25 African countries, comprising:

 

Botswana; Cameroon; Chad; Congo (The Democratic Republic of); eSwatini (formerly Swaziland); Egypt; Gambia; Ghana; Kenya; Lesotho; Liberia; Malawi; Mauritius; Morocco; Mozambique; Namibia; Nigeria; Rwanda; Seychelles; South Africa; Sudan; Tanzania (United Republic of); Uganda; Zambia, and Zimbabwe

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Commenting on the response, Dan Stone, Senior Marketing Manager at Clarion Gaming said “We took the decision to launch following requests from the industry based in Africa for us to produce and organise a professional showcase that the continent could be proud of.  Since making the decision to bring the ICE brand to the continent, we have been really encouraged by the hugely positive response from all parties – manufacturers, suppliers, regulators, journalists and commentators alike.  As we edge closer to the first edition of ICE Africa going live, all the metrics we look to are highly positive and we are confident of opening a new chapter in the development of African gaming.”

 

 

Delivering much more than a conventional expo, ICE Africa has been curated to bring the gaming community a plethora of engaging content covering thought leadership to training and provided by the industry’s most influential and reputable stakeholders.  Dan Stone explained: “Learning and development are at the core of the ICE Africa experience.  The advance AFRICA stream creates time for quality brainstorming around how the future of the African market can be shaped to allow for sustainable growth of the industry.  microscope AFRICA is a series of workshops looking at different facets of the industry and network AFRICA a series of facilitated networking breaks, unique HIVE sessions and round-tables to forge new connections with colleagues from across the continent.  The ICE Africa conference programme will cover a wide range of topics including mobile, lottery, start-ups, investment and regulation all headed up by expert international speakers.”

 

 

 

To register for the first ICE Africa and the learning, training and networking opportunities it offers, visit:

www.ICEAfrica.za.com

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Former Talk Radio 702 host Redi Thlabi is set to host a new Current Affairs show named Unfiltered, launching on Sunday, 07 October 2018 at 20:30, on the SABC News Channel and SABC 3. This is part of SABC’s efforts to attract top talent to enhance and strengthen audience experience, in line with its turnaround plan.

Tlhabi, who is no stranger to the SABC, brings immense experience and knowledge in the television news domain, including working with international broadcasting platforms such as Aljazeera and BBC World News. She is a distinguished broadcast journalist, columnist and author.

The new weekly show, Unfiltered, will boldly tackle the broad spectrum of issues affecting South Africans, including crime, corruption, education, politics as well as community and social issues.

 

In making the announcement, Phathiswa Magopeni, Group Executive for News and Current Affairs division says, “SABC News is taking an unrestrained, courageous and forthright approach to discussing tough issues facing South African citizens daily. Redi is a dynamic and versatile journalist who fits the profile of the show and our editorial character very well. We are happy to welcome her back as part of the SABC News team”.

 

Talking about her move, Thlabi says, “I have always responded positively to conversations that help us confront the ills of our society and affirm our quest for justice, democracy and accountability. It is with that vision that I begin this new chapter with the SABC”. Thlabi holds a Bachelor of Arts degree in Communications, an Honours degree in English Literature and is currently reading for a Master’s degree in gender and politics.

 

The new current affairs show seeks to communicate and strengthen the Independence and Impartiality of SABC News, and ensure that the public news service delivers on its mandate.

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Nicole Jansen Van Vuuren, Toys R Us and Babies R Us South Africa, Marketing Manager says the campaign is completely in line with what they stand for, “There is no better fit than South Africa’s favourite toy and baby store partnering with the biggest toy collection drive over the festive season. The ECR team have done an incredible job of making Toy Story a much anticipated and well known campaign for the year! The main aim of the campaign is to pull our community together to give back and to ensure we add joy to the lives of those in need! In our dealings with local organisations, we have seen first-hand that a toy is not just an object, but is a symbol of excitement, joy and a bit of hope, which every child deserves to feel.”

 

East Coast Radio’s Boni Mchunu says the station is delighted to have Toys R Us/Babies R Us on board, “East Coast Radio’s Toy Story reminds us that we all have an important duty to play in ensuring the well-being of disadvantaged children in our country. We are honoured to facilitate giving on such a massive scale and are so grateful to our sponsors for all their efforts in making this possible.”

Other key sponsors that have come on board this year include; Durban Deliveries, who will facilitate the collection of toys from stores, schools and businesses; Gift of the Givers Foundation who assist with storing and then packing toys for distribution; Hirt and Carter, who manufacture the Toy Story boxes; Verigreen who manufacture bags for the campaign and Red Cross Air Mercy Services, who assist with the distribution of toys to rural areas.

 

 

 

When the campaign officially rolls out from 22 October, KwaZulu-Natalians will be able to donate a toy at any Toys R Us & Babies R Us store across the province. Last year, KZN listeners, schools and businesses donated 20,000 new toys and more than R750,000 towards East Coast Radio’s Toy Story campaign.

 

 

 

[Issued by:ECR]

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Mzansi Magic’s popular drama series, The Imposter returns to the small screens for the second instalment on Sunday, 7th October 2018, on DStv Channel 161 at 20:00 with Seriti Films on the helm of production as the producers.

 

The creators of The Imposters, Ferguson Films, approached Seriti Films to produce the follow up season of the hit series by adding their own flavour and twist to the new storyline.

 

“The idea was that the series has a premise that can continue for as long as each season has different creative minds to it. We wanted to encourage producers in the industry to work together to build an even greater TV and film landscape. Mzansi Magic fully endorsed this direction as it was in line with their new story telling anthology concept,” says Shona Ferguson.

 

Ferguson Films paved the way with the first season which became one of the best performing dramas on Mzansi Magic hands over the batten to Seriti Films to up the stakes and produce yet another successful season.

 

“As Mzansi Magic, we decided to explore a strategy by introducing a novel storytelling technique with our dramas and telenovelas – the anthology concept (rolling out a series of stories under one title). In this case, The Imposter will be the first show to carry this concept; where we will be alternating top production companies to come up with the new story, new cast but keep the same premise. By keeping the premise of the show allows us to refresh the narrative by introducing a new perspective each season”, explains Reneilwe Sema, Director of Local Entertainment Channels at M-Net.

 

The Imposter Season 2 comes with an all-new cast, packed with an innovative storyline with a different approach set in a whole new world.

Following Season 1’s gripping storyline which zoned in on twin sisters, Mantwa and Matshepo Tau, whose lives took an unconventional twist when one of the sisters broke out of prison to claim the life of her identical twin. The second season is also set in two worlds.

 

In Season 2, we explore two sides of the same coin as The Imposter follows the story of Tebogo ‘Tebza’ Modikoane who struggles to make ends meet and to provide for his daughter in a township called Kliptown, while his long-lost twin brother, Gary Mokoena lives a luxurious life, with manicured lawns, expensive cars and extreme wealth.

 

A rollercoaster of events that neither Tebza nor Gary could anticipate takes shape as one is faced with living in poverty while the other won the trust fund lottery.

The second season boasts the acting prowess of Mpho Osei Tutu as Tebogo ‘Tebza’ Modikoane/ Gary Mokoena, Didie Makobane as Mmabotse, Mmabatho Mogomotsi as Candy, Gail Mabalane as Kelebogile, Joyce Skefu as Valeta, Seputla Sebogodi as Dali, Tiisetso Thoka as Paballo, Nonhle Thema as Evodia, Sonia Mbele as Big Daddy, Kabelo Thai as Turbo to name a few.

 

“The Imposter Season 2 promises to be yet another fast-paced series that will keep the audiences captivated. We are always looking for creative ways to give our viewers spellbinding television. We can’t wait to unravel the plot and showcase the talented cast production has ensembled,” concludes Sema.

 

Catch The Imposter season 2 on Mzansi Magic, DStv Channel 161 on Sunday, 7 October 2018 at 20:00

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