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DISCOP Johannesburg is Africa’s largest content market with over 1,300 registered delegates from over 34 African countries as well as from across the globe. It is therefore the ideal platform for new player, Mahala.tv to launch its technology that will enable content producers to monetize and distribute their content easily, efficiently, seamlessly and borderlessly.

 

Mahala.tv is a game-changer for thousands of independent content producers, as well as the many new VOD platforms appearing on the continent. The platform is an entire eco-system designed for content producers as well as aggregators and distributers to easily distribute and monetize their existing platforms, be they websites, blogs, or even social media pages.

 

Unlike existing models such as YouTube and others, Mahala.tv enables content producers to share their content via any digital platform and to self monetize content through a variety of subscription and advertising models.

 

The fully-integrated back distribution and advertising functions are underpinned by a global, secure and ubiquitous digital exchange that enables real-time royalty payments to producers for content downloads,streams, related purchases and even micro-payments from anywhere in the world using the latest block chain technology.

 

Push-driven content partnerships in a variety of physical screen locations, as well as via mobile, will also address the fundamental challenge on the “demand” side of the digital distribution equation.

 

The platform creates opportunities for content producers and aggregators to advertise within videos,to set up subscription or pay-per-view models, and provides the most advanced and effective way to secure product placement. Viewers can instantly buy any product seen in a video with a simple process supported by the global free and secure digital exchange.

 

With all this functionality,content producers can instantly create their own Facebook shops and ad e-commerce elements to their websites. All content views and downloads, along with payments, can be tracked in real time.

 

To celebrate its beta-launch at DISCOP Johannesburg, Mahala.tv will be hosting the Pitching and Pilot Marathon within the Mahala.tv theatre.

 

Various producers whose content and pitches have been pre-selected will have various opportunities to showcase their work. A three-day Pitching Marathon will see 60 producers presenting short so-called “elevator” pitches to a panel of expert judges that includes Jacqui Setai – Siyaya TV, Head of Mojalove channel, Theresa Hill – Documentary producer at STEPS, Pat van Heerden – VIA Chanel 147 on Dstv, Head of Content, Andre Odendaal – Film Director, Jack Devnarain – Actor, Isidingo, Endemol Shine, and Uwe Beckmann, President of SASC.

 

Additionally,two hours per day have been set aside in the Theatre for the screening of pre-selected pilots from across Africa. Producers will have the opportunity to meet with buyers who will be invited to attend these viewing sessions.

 

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With 2017 having being an extraordinary year in the entertainment industry so far, it’s only fitting that All Access Mzansi Season 3 returns to highlight the best of what was and what is still to come in the world of showbiz.

Fun-filled, classy and informative, the lifestyle and entertainment show premieres today, 10 October 2017 with new hosts Lawrence Maleka, K Naomi and Dash. The trio will be joining returning presenter Mbali Nkosi to usher viewers into the world of fab and glam.

 

Mzansi Sexiest 2017 nominee, Lawrence Maleka has been charming viewers with his impeccable presenting skills ever since he made his mark in Season 3 of Clash of The Choirs. TV personality and model K Naomi is ready to merge her two loves, fashion and TV in this new role, while Dreamteam muso and former VUZU AMP presenter, Dash cannot wait to continue to flex his presenting muscles.

 

“We look forward to switching things up with this new season of All Access Mzansi. With our headline sponsor Hennessy, we’re not only introducing new hosts but viewers can also expect world class entertainment news and coverage, profiles of the hottest local spots in Mzansi and the recognition of excellence in the entertainment industry,” said M-Net’s Director of Local Entertainment Channels, Reneilwe Sema.

 

Content for the show will extend to “Event of the Week” coverages, behind-the-scenes exclusives of homebred shows and live performances from some of Mzansi’s biggest stars.

 

Catch the all new All Access Mzansi tonight, 10 October at 21:30 on Mzansi Magic (DStv Channel 161).

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The Imposter to take over from Number Number

Posted by radio On October - 5 - 2017 ADD COMMENTS

From the producers of Rockville, Igazi and Mzansi Magic’s popular telenovela, The Queen comes a brand new drama series called The Imposter. A story about identical twins torn apart by evil.

The bold narrative kicks-off with its first episode on Sunday, 8 October at 20:00 on Mzansi Magic, DStv channel 161.

 

The Imposter follows a story of twin sisters, Mantwa and Matshepo Tau who find themselves at war as a consequence of a moment that changed their lives. One of the sisters breaks out of prison after spending seventeen years behind bars and takes over the wonderful life of her identical twin who is responsible for her incarceration.

 

“We are excited with the reception our dramas have received from the viewers thus far. Our partnership with Ferguson Films has ensured that we attract an even larger audience. The Imposter is ground-breaking and it comes packed with all the ingredients of a great story touching on themes such as love, betrayal, revenge, secrets and manipulation”, says Reneilwe Sema, Director of Local Entertainment Channels at M-Net.

 

Viewers will uncover the many layers and complexities of characters as they get to know the actors bringing the story to life. Thishiwe Ziqubu takes the lead portraying the role of Matshepo alongside Mpumi Mpama (as Reginald), Khulu Skenjana (as Caesar), Omuhle Gela (as Lerato), Zenzo Nqobe (as Junior), Mary Twala (as Gogo), Owen Sejake (as Warden Moloisi) to name a few.

 

All is not what it seems in this intriguing 13 part  drama and sibling rivalry is expressed in a new level. Can love turn an evil heart to good?

 

A plan both cruelly simple and devilishly complicated pens out as The Imposter premiers on Sunday, 8 October at 20:00 on Mzansi Magic, DStv channel 161.

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OMO Auto washing detergent has caught the imagination of South Africans with a pioneering television commercial that challenges traditional gender roles while emphasising the efficiency of their new product.

Conceptualized and executed in conjunction with team Unilever at Ogilvy & Mather, the light-hearted TV ad shows a boy hard at play around the house – drawing, squeezing ketchup and digging up plants in preparation for his parent’s anniversary. His dad catches sight of him enjoying the dirt, just as he fields a text from Mom saying she’ll be back from work in 20 minutes. Dad has enough time to get the clothes in the washing machine and still prepare an anniversary surprise!

 

“The ad shows how with OMO Auto, a quick wash is enough for tough stain removal,” said Henry Muchauraya, Marketing Manager – Laundry, at Unilever. “We believe dirt is good. OMO allows people to spend less time washing and more time living.”

 

Muchauraya explained how Unilever research had revealed that men were already sharing laundry duties and have no problem doing so. Thanks to this insight, it made sense to run a TV ad that shows men handling the laundry for the family, reflecting changes already happening in society.

 

In-house research by Unilever reveals that more and more men are doing the laundry every week. OMO is one of the first brands to leverage this key learning in their advertising, bringing men to the centre of laundry activities, and subverting the standard, “Moms taking care of family chores” narrative.

 

Social-media reception of the ad, and the #JustAQuickWash campaign it is part of, have shown that the message resonates with women as much as men.

 

“The response we are getting tells us that South African women are comfortable seeing men in roles different to the historical norms,” said Muchauraya. “In our ad, the black man is a present, engaged father figure ready to step in to handle a quick load of laundry with OMO Auto.

 

“I think we’ve been able to add something to this conversation, which is why the campaign has grabbed people’s attention,” said Muchauraya. “We’ve also been able to help combat media stereotypes about gender roles and to tell a more progressive family story.”

 

Muchauraya said the campaign was in line with Unilever’s global commitment to changing the portrayal of gender in advertising and to shifting perceptions away from stereotypical roles.

 

The #JustAQuickWash campaign includes a social media rollout and a competition that invites customers to post a video showing fun outdoor activities they can share with their family now that OMO Auto lets them spend less time on washing.

 

“We’re proud to run a campaign with such clear brand communication, but a progressive message as well,” concluded Muchauraya.

 

 

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Vodacom will significantly reduce out-of-bundle prices for all customers from mid-October. For pre-paid and customers on top-up packages, the out-of-bundle rate will drop by as much as 50% once the new 99c per megabyte tariff comes into effect on 15 October. The out-of-bundle rate for post-paid customers was reduced from R1 per megabyte to 89c on 1 October.

“Over the last few years, we’ve significantly brought down the cost of voice tariffs and moved customers to more affordable plans. We undertook to reduce out-of-bundle rates, and we’ve now delivered on that too.  This saving on data costs follows our reducing data prices by 18.9% over the last year alone.

 

“More needs to be done. We need to expand 4G coverage still further, and keep pace with an increase of more than 45% in sustained data traffic demand. Both of these come at a cost, and we have invested some R32.7 billion over the last four years. However, lack of access to spectrum is hampering our ability to drive down infrastructure costs and in turn, enable us to pass savings to the consumer,” said Shameel Joosub, Group CEO of Vodacom.

 

Vodacom has recently introduced a series of measures to encourage in-bundle adoption and minimise out-of-bundle usage. These include sending in-bundle data usage notifications which include personalised Just4You offers, which provide better value, and sending customers out-of-bundle data usage reminders which carry the actual rand value. All customers receive the first notification once R10 has been spent out-of-bundle, and depending on the customer profile, they can be sent up to 10 trigger notifications to encourage in-bundle data usage.

 

“Our Just4You platform provides personalised offers for customers and helps to drive down costs. More than 40% of our customers used voice or data bundles in the past financial year, an increase of around 25%, and our aim is to increase usage still further. Accelerating price reductions for data creates greater value for customers,” concludes Joosub.

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Happiness Is A Four Letter Word on VUZU AMP

Posted by radio On October - 4 - 2017 ADD COMMENTS

What does happiness really look like? Three friends must soon give up their pretences and discover the true meaning of happiness on Happiness Is A Four Letter Word, this Friday on VUZU AMP

 

VUZU AMP continues to raise the bar by switching things to up  to amplify your viewing experience. In the past month, we’ve elevated our Friday lineup with local content as V-EntertainmentBeing Bonang and Take Me Out Mzansi have been airing back to back from 19:00. What’s next level? Movies!

 

Starting on October 6th at 21:30, you will now be able to catch a movie on VUZU AMP! That means after all that prime-time entertainment to wrap up the week, you can stock up on more popcorn for a good flick to check out with the day ones.

To kick things off, get ready to catch Happiness Is A Four Letter Word, a well-received South African film that follows the lives of three friends as they navigate careers, relationships and happiness.

 

ABOUT THE MOVIE

The Thabang Moleya directed romantic drama is based on a novel penned by Nozizwe Cynthia Jele, also with the same title. The film chronicles the story of three friends who are on a mission to find their ‘happy’ while sustaining public perceptions of having it all together.

 

There’s Zaza (Khanyi Mbau) – a glamorous trophy wife to whom the material sparkle of life appears to appeal. She epitomises the model contemporary South African woman living the life that would easily entice most with its opulent allure.

 

Mmabatho Montsho portrays the life of Nandi – a perfectionist lawyer. If anyone seems to have it all figured out – its her. Her career is thriving and she’s getting ready to tie the knot. But while things seem rosy on the surface, she is not coping.

 

And then we have the creative spirit of the circle. Princess, played by Renate Stuurman, is a trendy art gallery owner who does not miss an opportunity to keep her dating schedule on the go!

 

Soon, the women will find out that happiness does not come with a manual. They must each begin an inward journey of self-discovery and discover happiness outside the parameters of what they’ve known.

 

Tune in on Friday, October at 21:30 on VUZU AMP 103 to watch their journey unravel.

 

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PwC Report : The future of Music

Posted by radio On October - 3 - 2017 ADD COMMENTS

South Africa’s music revenue is on a growth curve. Total music revenue was R2.2 billion in 2016, up 2.7% on the previous year. The live music sector continues to be the growth driver as recorded music sales decline. However, while the live segment is set to maintain its momentum, recorded music revenue will begin to revive as South African consumers increasingly sign up to the market’s digital services. Total music revenue is forecast to rise at a CAGR of 5.0% to reach R2.8 billion in 2021.

Recorded music set to rise on the back of healthy streaming growth. As in many markets, audiences are not only turning away from owning physical music product, but they are also set to reduce their consumption of digital downloads, with downloading revenue forecast to decline for the first time in 2017 by 7%. South Africa is able to boast a wide range of music streaming services, with newcomers still coming to market with differentiated, competitive offers, further boosting consumer demand for subscription-based listening.

 

  • Physical recorded music is in steep decline. Sales totalled just R463 million in 2016, down from R562 million in the previous year, and from R992 million in 2012. Physical recorded music revenue is forecast to decrease at a CAGR of -18.4% over the next five years to be worth only R168 million in 2021.

 

  • Live music plays a key, and growing, role. Ticket sales and sponsorship revenue will continue to rise at a pace that will see live music take an increasing share of total music revenue, increasing from 55% in 2016 to 62% in 2021. Live music revenue will rise from R1.2 billion in 2016 to total R1.7 billion in 2021, a CAGR of 7.4% over the forecast period.

 

The headline change in the music industry has to be the marked consumer shift away from purchasing and owning recorded music to showing an increasing preference for subscription-based, music-rental services. A similar trend is being experienced across the globe in the consumer music-streaming spending figures and forecasts, with the rate of change the only significant differentiator.

 

As with other markets, that shift to subscription-based streaming looks to have come at a cost to the music industry, with a sharp decline in digital music downloads, a format that is losing favour in most countries. Music-streaming platforms will continue to grow, with much of that activity driven by the region’s younger demographics.

 

As in many developed markets, streaming has proved the saviour of the recorded music industry in South Africa. A healthy mix of local and international players have combined to create a compelling service for consumers, and uptake is easily enough to offset the fast-declining physical and downloads market.

 

Coupled with a live music market in good shape, the music segment has a positive outlook over the next five years.

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PwC Report : The future of Radio in SA

Posted by radio On October - 3 - 2017 ADD COMMENTS

The South African radio market will continue to grow each year. Advertising revenue, which makes up the entirety of total revenue, will pass the R5 billion mark in 2020 as advertising agencies capitalise on South Africa’s loyal radio listenership.

 

The South African radio market totalled R4.4 billion in 2016, up 2.4% on the previous year. Over the next five years, total radio revenue will grow at a 3.9% CAGR, hitting R5.4 billion in 2021.

 

Radio advertising revenue is projected to increase each year of the forecast period and opportunities for further advertising growth lie in the rise of smartphone usage, access to affordable data and data-driven campaigns.

As the number of mobile phones increases, more consumers can access radio content as and when they like, widening the potential for advertising investment as listenership grows across community, public broadcaster and commercial stations.

 

Total radio revenue in South Africa will continue to grow. Radio revenue will increase at a 3.9% CAGR over the next five years, with revenue rising to R5.4 billion in 2021. DAB+ and DRM trials continue. These trials will continue across South Africa throughout 2017, with all three tiers of radio broadcasters participating.

  • Radio apps grow in popularity. The rise in radio apps like Radio South Africa and the release of smartphones that enable DAB+ offer consumers further opportunities to listen on the go.

 

  • Local content policy impacts listenership. Listenership has faced a period of uncertainty after the implementation of a 90% local content policy on radio stations by the SABC in 2016.

 

  • Advertising revenue is on the rise. Ad revenue will increase as stations enjoy an enduring base of loyal listeners, enabling agencies to improve targeted ad campaigns. Connected listeners, fuelling data-driven campaigns, will be the enablers of—still nascent— programmatic advertising opportunities.

 

  • The portable radio remains the device of choice. Portable radios are popular, but a rise in mobile Internet subscribers should help mobile listening make gains.

 

 

 

[Source: PwC E&M Outlook 2017-2021 Report]

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Naspers increases stake in Delivery Hero

Posted by radio On September - 28 - 2017 ADD COMMENTS

Naspers, a global internet and entertainment group and one of the largest technology investors in the world, today announced a transaction to obtain 22,359,857 shares of Delivery Hero stock from Rocket Internet for €660m (US$775m) at a price of €29.50 per share. The purchase increases Naspers’ stake to 23.6% and positions the company as the largest shareholder in Delivery Hero.

 

 

Naspers initially invested in Delivery Hero in May of this year. Since then, the company executed a successful IPO in June and delivered strong half-year results as a public company on September 26, 2017.

 

 

“Delivery Hero is already the leading online food ordering and delivery marketplace in most of the countries in which it operates and our increased investment demonstrates our confidence in the long-term prospects for the company. The food delivery sector is still underpenetrated and growing rapidly across the world. Many markets have experienced significant traction already, but we believe the potential is far greater in high-growth markets than that observed in the West,” Naspers CEO, Bob van Dijk said.

 

 

“We are delighted that Naspers is increasing its stake in Delivery Hero. We share the same long-term belief in our business and we will continue to benefit from their experience to grow our business globally,” said Niklas Östberg, CEO, Delivery Hero.

 

 

Growing its position in online food ordering and delivery is consistent with Naspers’ strategy to invest in platforms with global potential that offer online marketplace services in high-growth markets. Delivery Hero has outstanding growth prospects and has high levels of consumer engagement in the markets where it operates. In addition to the investment in Delivery Hero, Naspers recently led an $80M Series E investment in Swiggy, a leading food ordering and delivery platform in India. Through majority-owned Movile, Naspers has a leading food delivery business in iFood, operating in Brazil and Mexico (under the brand SinDelantal), and Naspers also operates Mr. D Food, a food delivery business in South Africa.

 

 

The transaction is subject to regulatory approval, will be funded from existing resources, and is expected to close in the first quarter of 2018.

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Cheryl Reddy appointed to Ogily PR Board

Posted by radio On September - 14 - 2017 ADD COMMENTS

Ogilvy Public Relations has announced the appointment of Cheryl Reddy to its board of directors. Reddy – who has been with the agency since 2011 – is currently a Business Director and lead for the agency’s corporate practice.

 

Reddy holds a BTech degree in Journalism and a Marketing Management diploma. She has 10 years of journalism experience, five of which were in the capacity of editor. She has solid experience in construction, mining, architecture consulting engineering and business journalism.

 

On being appointed to the board, Reddy says, “It affords me the opportunity to give my input into the entire business and deliver progress against our key strategic priorities. We are building an agency of the future and I am so proud to be part of the team making this happen”.

 

Managing Director of Ogilvy Public Relations, Joanna Oosthuizen, says, “I am extremely proud of Cheryl and I am confident that she will thrive as a board member. Her dedication to delivering to clients, mentoring and exceptional skill-set is testament to her earning her place on the board. She is a born leader and I wish her well in her new appointment”.

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