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The award, which aims to celebrate the achievements of future creatives as they redefine creativity in the mobile era, was created in partnership with Facebook and The Nelson Mandela Foundation

 

The Facebook Challenge (www.Facebook.com), an official Loerie Award in the Student category, was won this year by three students from AAA School of Advertising in Cape Town. The award, which aims to celebrate the achievements of future creatives as they redefine creativity in the mobile era, was created in partnership with Facebook and The Nelson Mandela Foundation.

 

 

With students from across Africa and The Middle East briefed to address gender inequality awareness through the development of a mobile video campaign, the inaugural Facebook Challenge Loerie was won by Peni Buckton, Claudia Bester (both 3rd year students studying BA in Creative Brand Communication) and Lunje Jwambe (2nd year student studying Copy Writing diploma).

 

 

The winning trio created an engaging piece of work called ‘Everyday Armour’ which is an ‘anti-harassment couture’ brand that seeks to make thought-provoking social commentary on the gender-based violence women face daily. These students felt that as women, they could all relate to the small things that women have to do consciously and sub-consciously to prepare themselves for any instance; be it taking a different route home, wearing oversized clothing to deter unwelcome advances or even go as far as taking martial arts/self-defense classes, simply because they are born female. The campaign aims to shed light on this unfortunate reality and make a small difference in society.

 

 

“The quality of work we saw coming from students was truly inspirational,” says Nunu Ntshingila, Regional Director Facebook, Africa. “There was a lot of conceptual innovation, as well as fascinating approaches to the use of technology. Many congratulations from us at Facebook to the winners for not only embracing the challenge, but creating a thought-provoking and moving mobile video campaign. We look forward to our ongoing work with advertising schools and universities as we continue to support and invest in young and diverse creative talent.”

 

 

The three students received a bronze Loerie for their work, titled ‘Every Day Armour’. Commenting on their win, student Lunje Jwambe said: “It’s been a real honour to win a Loerie. We really enjoyed the opportunity to think about mobile in a different and challenging way and coupled with social consciousness, this truly made it a fascinating experience. It’s been very good grounding for each of us and one that I’m sure will stand us in good stead for our future careers.”

 

 

Charles Maggs, Head of Creative Faculty AAA, Cape Town, added: “The project exposes students to the demands of the digital communication front line. They learn a huge amount as they work, and the thematic tie-in to social issues makes the process relevant to everyone on a personal level.”

The winning campaigns will be launched on Facebook and Instagram soon.

 

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Showmax and VAST Networks offer free Wi-Fi deal

Posted by radio On August - 21 - 2017 ADD COMMENTS

Showmax and VAST Networks agreement to give Showmax customers unlimited Wi-Fi access to stream and download shows and movies at 83 VAST Wi-Fi hotspots across South Africa, for a three-month period.

 

Internet TV service, Showmax, and Africa’s first open access Wi-Fi provider, VAST Networks (VAST), have partnered to zero-rate Wi-Fi data for streaming and downloading TV shows and movies on Showmax.

 

 

 

 

Showmax and VAST are currently running a three-month trial at 83 VAST Wi-Fi hotspots across South Africa, which are mainly located at shopping malls and hospitals.

 

Chris Savides, head of Showmax Africa, said:

“Thanks to the downloads feature on Showmax, this zero-rated data means much more than just having something to watch while you’re at the mall. Once you log onto one of the VAST Wi-Fi sites, download up to 25 TV shows or movies and the data won’t cost you a cent. Get your groceries at the shops and come home with the week’s entertainment sorted.”

 

Showmax apps for both Android and iOS smartphones and tablets support the downloads feature. Up to 25 TV shows or movies can be downloaded at once and will remain on the device for 30 days. Once started, viewers have 48 hours to finish viewing a particular piece of content.

 

 

Users have the option of four different file sizes, which is useful when memory storage space is limited. At the lowest quality setting, one 20-minute episode of The Big Bang Theory will take up around 80 MB of space.

Grant Marias, CEO at VAST Networks, said:

“Online video consumption, specifically on mobile devices, is growing rapidly in South Africa.  With entertainment being one of the most sought-after content types, we are very excited to play a role in addressing this need and providing consumers with wider access to relevant content.

“Our efforts continue to be aimed at our ambition of democratising internet access and we look forward to supporting Showmax and delivering greater value to the South African market.”

A full list of sites is available here: https://www.showmax.com/eng/vast.

 

 

The internet TV phenomenon is taking off globally with more than 100 million people now streaming TV shows and movies. Increasingly, South Africans are demanding choice and becoming more discerning about the content they consume. The ability to choose from an extensive and diverse catalogue of content, start and stop at will, and do this without interruption from adverts is hugely attractive.

 

 

Showmax launched in 2015 and costs R99 per month. There’s no contract – the service can be cancelled at any time with zero penalty.

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Creating a number of programmes to help grow and recognise young, diverse creative talent across Africa and the Middle East, to showcase Facebook and Instagram’s mobile canvas for brands

Facebook (www.Facebook.com) is once again throwing its full support behind young, digital talent in South Africa, with a busy programme of events for Loeries 2017 Creative Week. The world’s largest social media community is sponsoring the Student Category of The Loeries Awards for the second year running, as well as hosting workshops and hackathons to help upskill young South African creatives in the latest practices for digital marketing and advertising.

 

Nunu Ntshingila, Regional Director of Facebook Africa, said: “At Facebook, we are passionate about helping talented young creatives across Africa and the Middle East to develop their skills and deliver great concepts that help brands to grow, while entertaining and informing the community. Africa and the Middle East’s emerging digital creatives represent a powerfully diverse pool of talent—one that holds the key to reaching the next billion people.”

 

Highlights scheduled for Facebook’s Loeries Creative Week include:

 

Made on Mobile, 16 August: Giving back to the local community, while showcasing the power of mobile and advertising for small businesses, Facebook will host a hands-on workshop in KwaMashu township. Designed for local small to medium sized businesses, the session will help local SMBs create an engaging and effective business presence, and campaign using only a mobile phone.

 

Instagram “Durban’s Passions” hack, 17 August: Working with top students from advertising schools around the country for a day of fun and learning at the Facebook Creative Hub, the hack will be themed around Instagram and Stories. Exploring quick, creative and easy ways to use video and mobile to connect with passions on Instagram, students will be challenged to create stories about Durban, which will then be judged by a panel including Facebook’s Creative Shop and Durban Tourism.

 

Seminar of Creativity with Facebook Live, 18 August: Facebook’s head of Creative Shop for Middle East and Africa (MEA), Weera Saad will be speaking at the Seminar of Creativity. Exploring mobile as the new creative canvas and how Africa can be driving innovation through its use, the Seminar will also be shown on Facebook Live to encourage conversation around mobile and creativity.

 

Student Category Award, 19 August: New this year, is Facebook’s very own award –‘The Facebook Challenge’ in the student category of the Loeries Awards. This recognises and celebrates the achievements of the next generation of creative professionals who are redefining creativity on mobile. Awarded to a student campaign that creatively addresses gender equality using mobile video, the winning entry will be announced on Saturday evening.

 

“I am excited to be part of the journey that Facebook and the Loeries have embarked on to invest in and grow the next generation of creatives,” says Weera Saad, Head of Creative Shop Facebook for Middle East and Africa. “It will be a pleasure to speak to young creatives in the region about how they can use mobile and video platforms to build connections, conversations and communities.”

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Iflix secures additional funding

Posted by radio On August - 12 - 2017 ADD COMMENTS

Iflix, the world’s leading Subscription Video on Demand (SVoD) service for emerging markets, recently announced it has completed a $133 million funding round as it continues to deliver on its vision of bringing the world’s best entertainment to its audiences.

 

The funding round, which attracted significant interest from both new investors and existing shareholders, was led by Hearst, one of America’s largest diversified media, information and services companies, and also included additional new investors Singapore-based EDBI and clients of DBS private bank. Existing shareholders Evolution Media, Sky PLC, Catcha Group, Liberty Global, Jungle Ventures and PLDT Inc. also increased their investments.

 

Since going live in May 2015, iflix rapidly established a clear leadership position in emerging markets, setting a new standard for delivering a world-class streaming entertainment service, passionately focused on local customer experiences. Over the last 12 months, the service has seen extraordinary growth across all segments of the business, expanding from four markets to 19 across Asia, the Middle East and Africa. The company has additionally built deep integrated distribution partnerships with 27 leading telecommunications operators to bundle the iflix service with customers’ mobile and data subscriptions, all sponsored by the telecommunications provider.

 

During the period, iflix also achieved tremendous growth across subscriber numbers and engagement by 3x and 2x respectively, and recorded some of the highest average active mobile viewing durations of any service in the world at 2.5-2.75 hours per session. The company saw 230 percent growth in year on year revenue, and increased its commitment to localization, producing 26,000 hours of subtitles in nine languages, with locally-curated content in every market. iflix’s full content library showcases thousands of award-winning and iconic first run programs and library content from over 230 studio partners from 30 countries.

 

The new round brings total funding raised by iflix this calendar year to an excess of $220 million. Proceeds from the round will be used to invest in its local content strategy. iflix recently unveiled its first exclusive original production, Oi Jaga Mulut, an audacious, uncensored, no holds barred stand-up comedy series, which since debuting in Malaysia last week, has skyrocketed to the leading show on the service. Partnering with TVOne, iflix also launched live premiere football streaming, available for the first time in Indonesia, which immediately became one of the highest performing shows there with more than 34,000 unique viewers tuning in the first week of airing.

 

Last week, iflix Philippines announced its collaboration with the Philippines’ Queen of All Media, Kris Aquino, to commission an original drama series. iflix Co-founder and Group CEO Mark Britt said: “We are thrilled to welcome Hearst

 

President and CEO Steven Swartz and Hearst Entertainment & Syndication President Neeraj Khemlani to the iflix family. As iflix continues to grow and pioneer new ways for consumers to enjoy entertainment on their terms, we were looking for a partner who could bring additional expertise and knowledge to our business. Hearst is a leading investor and has many of the world’s most innovative and iconic video brands, including ESPN, A+E Networks, Vice, AwesomenessTV, Complex and more.

 

This collaboration significantly deepens our bench of experts with our longstanding partners Evolution Media, Sky and Liberty Global to help drive iflix’s continuing growth.”

 

“From the beginning, our vision for iflix has been to build a word-class service for the local customer, transforming the way everyday consumers enjoy entertainment in emerging markets. These new funds will allow us to further execute on our local content strategy and expand our technology and development teams so we can continue to rapidly evolve the iflix service to meet the unique challenges of emerging markets,” continued Britt.

 

President of Hearst Entertainment & Syndication Neeraj Khemlani said: “iflix is riding the wave of exponential growth of the middle class in emerging markets that want more access to premium regional, local and Western content. We look forward to working with our new partners Sky, Liberty Global, Evolution Media and Catcha Group, as well as emerging market telcos, to support iflix’s innovative founders and management team in their rapid expansion plans.”

 

Founding shareholders Evolution Media and Catcha Group have participated in all preceding capital raisings and further increased their support this round. Evolution Media Founder and Co-Managing Partner Rick Hess said: “As a founding partner of iflix, Evolution Media, along with Catcha Group and Mark, were inspired by the opportunity to reach the ‘next’ 1bn consumers. The phenomenal growth of iflix has  challenged many of the preconceptions we have in Hollywood about how entertainment is consumed in emerging markets around the world. It’s fascinating to see iflix learn, scale and forge this new path.”

 

Catcha Group Co-founder and Group CEO Patrick Grove commented: “Today marks the next step in our journey in creating a category defining company that revolutionizes the way people in emerging markets consume and enjoy content. Since launching in May 2015, iflix has consistently delivered an exceptionally high-value service with strong, unparalleled focus on customer experience.” iflix was advised by Moelis & Company LLC, Delta Partners and Herbert Smith Freehills on the transaction.

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Netflix Acquires Millarworld

Posted by radio On August - 9 - 2017 ADD COMMENTS

Comics Legend Mark Millar Joins Forces With the Leading Global Internet Entertainment Platform to Blow Minds Everywhere.

 

Netflix Inc. announced  it acquired Millarworld, the comic book publishing powerhouse founded by Mark Millar, the legendary creator of such iconic characters and stories as Kick-Ass, Kingsman, and Old Man Logan, and one of the most important voices in comics.

 

Together, Netflix and Millar will bring Millarworld’s portfolio of critically and fan-acclaimed character franchises to life through films, series and kids’ shows available exclusively to Netflix members globally. Millarworld will also continue to create and publish new stories and character franchises under the Netflix label.

 

The acquisition, the first ever by Netflix, is a natural progression in the company’s effort to work directly with prolific and skilled creators and to acquire intellectual property and ownership of stories featuring compelling characters and timeless, interwoven fictional worlds. Terms of the transaction weren’t disclosed.

 

“As creator and re-inventor of some of the most memorable stories and characters in recent history, ranging from Marvel’s The Avengers to Millarworld’s Kick-Ass, Kingsman, Wanted and Reborn franchises, Mark is as close as you can get to a modern day Stan Lee,” said Netflix chief content officer Ted Sarandos. “We can’t wait to harness the creative power of Millarworld to Netflix and start a new era in global storytelling.”

 

“This is only the third time in history a major comic book company has been purchased at this level,” said Millar. “I’m so in love with what Netflix is doing and excited by their plans. Netflix is the future and Millarworld couldn’t have a better home.”

 

Millar, who runs Millarworld with his wife Lucy Millar, is one of the most consistent hitmakers in the graphic novel and comics world. In his eight years at Marvel, he developed the comic books and story arcs that inspired the first Avengers movie, Captain America: Civil War, and Logan (Wolverine), which collectively grossed over $3 billion in worldwide box office. Since Millarworld was started, the company and its co-creators have given birth to eighteen published character worlds, of which three, Wanted, Kick-Ass and Kingsman, have yielded theatrical films that together have grossed nearly $1 billion in global box office.

 

“Mark has created a next-generation comics universe, full of indelible characters living in situations people around the world can identify easily with,” added Sarandos. “We look forward to creating new Netflix Originals from several existing franchises as well as new super-hero, anti-hero, fantasy, sci-fi and horror stories Mark and his team will continue to create and publish.”

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Apple reports 3rd Quarter Results

Posted by radio On August - 8 - 2017 ADD COMMENTS

Revenue Growth of 7 Percent and EPS Growth of 17 Percent

Services Revenue Hits All-Time Quarterly Record

 

Apple recently announced financial results for its fiscal 2017 third quarter ended July 1, 2017. The Company posted quarterly revenue of $45.4 billion and quarterly earnings per diluted share of $1.67. These results compare to revenue of $42.4 billion and earnings per diluted share of $1.42 in the year-ago quarter. International sales accounted for 61 percent of the quarter’s revenue.

 

“With revenue up 7 percent year-over-year, we’re happy to report our third consecutive quarter of accelerating growth and an all-time quarterly record for Services revenue,” said Tim Cook, Apple’s CEO. “We hosted an incredibly successful Worldwide Developers Conference in June, and we’re very excited about the advances in iOS, macOS, watchOS and tvOS coming this fall.”

 

“We reported unit and revenue growth in all our product categories in the June quarter, driving 17 percent growth in earnings per share,” said Luca Maestri, Apple’s CFO. “We also returned $11.7 billion to investors during the quarter, bringing cumulative capital returns under our program to almost $223 billion.”

 

Apple is providing the following guidance for its fiscal 2017 fourth quarter:

Revenue between $49 billion and $52 billion

Gross margin between 37.5 percent and 38 percent

Operating expenses between $6.7 billion and $6.8 billion

Other income/(expense) of $500 million

Tax rate of 25.5 percent

 

Apple’s board of directors has declared a cash dividend of $0.63 per share of the Company’s common stock. The dividend is payable on August 17, 2017 to shareholders of record as of the close of business on August 14, 2017.

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New DStv Wifi Connector

Posted by radio On August - 4 - 2017 ADD COMMENTS

Connect your DStv Explora to the internet and you’ll open a world of extended entertainment to the library of shows and movies on Catch Up Plus.  This includes 1 000 movies in the M-Net Collection, as well as the ability to set recordings remotely. You’ll also be able to access the extended library from Showmax from your Explora.

 

The DStv WiFi Connector is a device that enables you to wirelessly link your DStv Explora to your router in your home. The new connector is a slim device and comes with a docking station and basic user guide.

 

 

 

 

 

You can buy your DStv WiFi Connector from any of the DStv Service Centres and DStv Agencies. The recommended retail price is R199.

 

DStv Now can be accessed online at now.dstv.com or through the app for tablets and smartphones. The app is free to download on the Google Play Store or Apple App Store and is available to all DStv customers. Live channels and DStv Catch Up content are currently only available to DStv Premium, DStv Extra and DStv Compact customers and data costs will apply when streaming content.

 

Catch Up Plus is available to DStv Premium customers with an Connected DStv Explora. Monthly access fee payable. Uncapped connection recommended.

 

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For a number of years, South Africa’s internet radio offering has varied in quality and perhaps more significantly, has struggled to confirm the veracity of its reach. Early game-changers struggled to get the real numbers (and to be able to verify them), and more recently, just about every former commercial radio DJ seems to be launching their own internet radio platform. However, most of these new “radio stations” are just that – attempts to duplicate the commercial radio model on the internet – and, big surprise, it doesn’t work.

 

Commercial radio’s model works for radio,  but it does not work within the saturated and highly creative digital space. To truly resonate and to stake a place within markets that are tired of, and are tuning out of, commercial radio, internet driven “radio” must be more than simply big name presenters playing big name hits – a pale replica of its commercial radio roots.

 

The internet radio model that works is one that is authentic, highly creative, innovative and driven by truly unique and personality driven content. The Eye, the internet radio station founded by digital innovator and “maker of things” Jon Savage, is proving to be the first internet radio station in the country with significant and verifiable traction.  The station is powered by real innovation combined with a content model that truly connects with people. Broadcasting from various locations with a rotating array of guests, musical genres, themes, and hosts, The Eye is etching out a strong niche presence in this highly competitive space.

 

The current “flagship” show on The Eye is billed as “the funnest dance show on the planet,” Fuggitdrukanommmer, and streams live on Fridays from 12-1pm. On average the show is securing 15 000 live organic  streaming views(not paid boosts here) on Facebook, with 4,000 listening via the audio feed, and another 10 000 on demand viewers watching via the website over the weekend that follows.

 

The latest episode of the show reached its largest market to date with 23,500  Facebook viewers plus 4,200 listeners, creating a verifiable audience of 27,500 without any additional marketing or promotions.

 

The show is hosted by the hilarious DJ Travisto, who is not only a great bedroom DJ, but a hilarious host too – talking back live on every incoming comment that comes in on social media with quips and catch phrases. It’s entertainment gone right, live during the Friday lunch break.

 

For more information on The Eye: www.theeye.tv https://www.facebook.com/WeAreTheEye/

 

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How Gaming Has Resurrected Classic Rock

Posted by radio On July - 14 - 2017 ADD COMMENTS

Article By:Contributor

 

It’s been about 40 years since the heyday of classic rock. That’s not to say we can exactly define when this genre reached its peak, but looking back it’s fair to look at the mid-‘70s-to-early-‘80s period as the true era of classic rock. The statistical analysis site FiveThirtyEight did a thorough analysis of what consumers consider to be classic rock, and which songs still get the most play. There were a couple of outliers, like Jimi Hendrix’s “All Along The Watchtower” (which came out in 1968). But for the most part, the spread of release dates for enduring classic rock hits was between 1973 and 1983.

 

Even if we accept the later end of that range, or think of some classic rock groups like Guns N’ Roses that emerged in the mid-‘80s, it’s been quite a while since this genre was ruling the charts. Alt-rock and grunge took over in the ‘90s while boy bands, hip-hop & r&b, and punk-pop ruled the early-‘00s. These days, beat-heavy electronic pop pretty much dominates the scene. But even with all of this change in popular music there remains a lingering appreciation for classic rock, and in some cases aging groups of ‘70s and ‘80s rockers have even made noteworthy comebacks.

 

In part, this is just because it’s good music. A lot of people who grew up in the ‘90s find that their musical tastes mature and they start to reach back toward some of the groups and albums that were popular before they were born. However, the comeback of classic rock has also been engineered and kept alive by the gaming industry in the last 10 years or so.

 

It started with the emergence of creative and wildly fun console games that allowed players to take up the role of prominent musicians, playing fake instruments to simulate the idea of starring in rock shows. Guitar Hero and Rock Band led the way, and though these games featured music from a lot of different genres, the effect was most interesting for classic rock. Almost 10 years ago a news article stated that these two games had gotten kids interested in “old-time” rock ‘n’ roll. The article even quoted Alex Rigopulos, a co-founder of Harmonix (which developed both games) as suggesting that sparking interest in older music was part of his “secret agenda.” That comment was probably made at least half-jokingly, but if this was part of the agenda, it worked like a charm. Guitar Hero and Rock Band re-popularized a lot of classic rock hits for new generations.

 

Those games have faded some since they exploded onto the scene in the late-2000s, but other video games have carried the flag for classic rock. Online platforms for casino gaming have shown a particular enthusiasm for content relating to the genre. A Guns N’ Roses slot reel is particularly popular on some of these platforms, and it truly is all about the band. There’s artwork and video content showcasing the famous members, in addition to the inclusion of some of the band’s best hits (like “Welcome To The Jungle” and “Sweet Child O’ Mine”) on the soundtrack. And it’s not the only game of its kind. Similar games revolve around artists like Jimi Hendrix and Motörhead, all serving up classic rock themes and tunes in a gaming genre largely meant to attract younger generations.

 

Additionally we’ve also seen something of a return to games like Guitar Hero on mobile platforms in recent years. Naturally, the games are a little bit different. They don’t involve large fake plastic instruments when they’re taking place on mobile phones. But even touchscreen controls can allow for some fun simulation of classic songs. Guitar Hero Live makes for the most faithful adaptation, but there are also some additional games made by developers like SMULE that use the same idea (though sometimes with more modern song selections).

 

It will be interesting to see if this trend continues moving forward. But for now it’s fair to say that game developers have spent a decade resurrecting classic rock and keeping it popular among new fans.

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Vodacom has appointed one of the country’s well respected and talented trailblazers in marketing and advertising, Abey Mokgwatsane, as its new Managing Executive for Brand Marketing and Communications.

 

Mokgwatsane has been the Chief Executive Officer of Ogilvy South Africa since January 2012, one of the country’s leading advertising agencies where he bagged a string of accolades. He brings to this post a broad skills set, honed over a career that spans over a decade in Brand Marketing and Communications industry in some of the country’s leading corporates.

 

Matimba Mbungela, Chief Human Resource Offer for Vodacom Group commented:

 

“Mokgwatsane is no stranger to Vodacom and is acquainted with the brand’s rich history and inner workings. He brings with him the sort of ingenuity that Vodacom needs at this time. This year, we revised our strategy to ensure that we are best positioned to seize opportunities, and manage the risks, of a rapidly changing marketplace, characterised by significant levels of digitalisation. We’re confident that Mokgwatsane will do well in positioning our brand as we seek to position Vodacom to be a leading digital company that empowers a connected society.”

 

Mokgwatsane began his career as a marketing intern and was later promoted to marketing manager at VWV Group in 2005 where he was appointed Chief Executive Officer in 2007. He previously worked for South African Breweries (SAB), as Brand Manager for Castle Loud and Brand Group Manager for Miller Genuine Draft, was widely credited with the successful launch of the MGD brand into the South African market, earning three Managing Directors Awards for marketing excellence at SAB. Most notably, he recently led the merger of Gloo Digital with Ogilvy, expanding Ogilvy’s digital offering. He was also nominated as one of South Africa’s Mail & Guardian Top 200 Young Leaders of the year in 2011.

 

He is taking over from Mzamo Masito who joined Vodacom in May 2013. Masito played a key role in applying a segment marketing approach to brand.  He brought a dynamic perspective to the Segment and Brand teams. His accolades include increasing the Brand NPS lead; winning SA’s Best Liked Ads for three years and Vodacom being named South Africa’s Favourite Brand at the Sunday Times Top Brands for 2016.

 

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