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47 years of preserving the essence of African Culture

Posted by radio On May - 30 - 2013

Channel Africa hosted a cake cutting ceremony on the 29th of May in celebration to its 47 years of existence in the broadcast sphere. The station has achieved many successes in the past years and has grown by leaps and bounds.

 

The reason that makes this celebration special is that it coincides with the 50th Anniversary of the Organisation of the African Unity (OAU) now called African Union (AU). As a result, the station has channelled most of its programmes towards the centenary, also taking into account that May is considered Africa Month. “We’re using the anniversary to empower our listeners about the aims and objectives of the OAU/AU and why the transition from OAU to AU. As an African station it is important that we constantly reinvent ourselves, in order to keep up with the evolving radio trends and to be at the forefront of broadcasting. We also thrive to remain deep rooted to our mandate, to grow and to be the radio station of choice to our listeners”, said GM: Channel Africa, Mr. Solly Phetoe.

 

Solly further explained that the station’s pay off line The Voice of the African Renaissance means African renewal. “As Channel Africa we are there to be the voice of such campaign or process. The African Renaissance is the concept that encourages African people and nations to overcome current challenges confronting the continent and achieve cultural, scientific, and economic renewal”, he said.

 

SABC Head of Radio, Mr. Lesley Ntloko, commended the station for playing an important role in promoting democracy, unity and social cohesion. “I am thankful for being part of this milestone and celebration. It also befitting to announce that we are continuously engaging our various partners to ensure that we keep this channel sustainable and to see to it that it grows and is of excellent service to the African continent as a whole”, he said.

 

Mr. Max Bushoke, Channel Africa’s member of staff and the SABC choir provided astounding entertainment that everybody ululated and danced to. All the musical items were in African languages and people couldn’t help but showcase their cultural dances that fitted perfectly to the music.

 

Channel Africa is an International Public Service Radio station whose mandate is to support South Africa’s Foreign Policy enshrined in the Department of International Relations and Cooperation’s Vision and Mission. Its main role is to contribute to the development of Africa by promoting peace, democracy and good governance through the production and broadcast of innovative, dynamic and stimulating news, current affairs and informal knowledge. The station broadcasts in six languages, namely: English, Kiswahili, French, Chinyanza, Silozi and Portuguese.

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