Google+
Subscribe to: Newsletter      Comments      News

On Saturday 28th of November 2020, ayoba (www.Ayoba.me) was awarded the Africa Digital Award for Best Mobile Application (https://AfricaDigitalAwards.com) in Accra, Ghana.  The Awards were held by the Africa Digital Festival to honour Africa’s Digital Champions and ayoba features amongst many prestigious winners.  Accepting at a virtual award ceremony, ayoba thanked the millions of users whose support has helped to realise the dream of bringing content and connectivity to Africa.

 

The Award is a result of many achievements during the course of the year.  This can be seen in the sharp rise in user numbers in the fourth quarter, as users respond positively to the many significant updates to the app.  The application is now available in 22 languages of which many are from Africa such as Xhosa, Zulu, Ibo, Arabic and more, all contributing to the unique hyper local focus for ayoba.  Ayoba also offers the possibility for its users to send and receive money via our partner’s MTN Mobile Money (MoMo).  This functionality is available in Cameroon, Ghana and Uganda.

 

 

Having started the year as an instant messaging app with a small offering of content channels, ayoba has ended the year with 124 content channels – including news and official COVId-19 updates, music and music news, full gaming offering, lifestyle updates and education across 7 languages.  Users and artists have reacted well to the addition of a music player via MusicTime® in ayoba which provides 200 new tracks every week.  Gaming has also been well received  and today the application has more than 120 free games.

 

 

The newest version of the app also sees the inclusion of MicroApps.  MicroApps are lightweight web apps, developed by third parties to address a specific community need, and are accessed from within the ayoba app.  Like the ayoba app itself, MicroApps are zero-rated for MTN customers, which means they can be used even when the user has zero data balance.

 

 

We are so proud to launch MicroApps,’ says Nolan Wolff, Head of ayoba.  ‘One of our key goals for ayoba is to build a platform that brings opportunity for African developers.  MicroApps will allow local developers to create apps that reflect local culture and values, and solve local challenges.  It’s an incredibly exciting community development platform.

 

For developers in Africa, where app adoption is a common difficulty, MicroApps in ayoba present seamless access to our existing user base, and offer the benefit of a zero-rated infrastructure that would be too complex and costly for developers to implement themselves.

Wolff continues:  ‘Developers are also able to leverage ayoba APIs to create a more personalised and relevant experience.  An interesting element is that developers can leverage ayoba’s messaging interface for interaction with users in a safe and convenient manner.’’

To support developers who are interested in building MicroApps on ayoba, ayoba has launched the ayoba Developers Portal at https://developer.ayoba.me/, where Developers can view the API documentation, have their queries answered, and submit their MicroApps for publication on the ayoba app.

The ayoba application remains unique with its SMS continuity functionality, allowing users to send messages to another even if the receiver does not have the application or does not have a smartphone.

Did you like this? Share it:

Leave a Reply

You must be logged in to post a comment.

Mediamark launches community radio sales offering

Audio and digital solutions company, Mediamark, has launched a new sales division that will represent the community radio space called […]

East Coast Radio freshens up its weekend and evening line-up

As the needs of the East Coast Radio (ECR) audience constantly change and evolves, so too does the product that […]

Anele Mdoda renews her contract with 94.7

Despite Anele Mdoda being away from her show, Anele and the Breakfast Club, to do an eight-week international trip to […]

YFM welcomes back Ayanda MVP

Commercial youth radio station, YFM, has officially welcomed Ayanda MVP as the afternoon drive show’s ‘power hitter’ for the Home Run show. […]


TAG CLOUD

POPULAR


For more information on COVID-19 and government regulation: Click here